Change has to take root in people’s minds

The main headline in todays Daily Mail reads:

£90 fine if you’re texting at the wheel: Minister warns of safety crackdown

US experience suggests that the crackdown is unlikely to achieve its desired effect. There the success of attempts to deal with the texting-while-driving problem by means of legislation has been the subject of a number of natural experiments. In the US such laws are a matter of state jurisdiction and some states have passed laws while others have not. This has permitted before-law and after-law  comparisons of states that passed laws with adjacent states that did not.

The results were interesting. A study by the Highway Loss Data Institute in 2009 found that banning texting while driving had a perverse effect crashes increased. The HLDI explanation for the this result was that after the ban texters texted with their phones in their laps – where they were less visible to the police –  rather than on the steering wheel as before, with the result that they were even more distracted from the driving task. Here is the result for California.

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California Collision claims per 100 insured vehicle years, by month before and after law for all drivers, compared with Arizona, Nevada, and Oregon.

As philosopher Michael Sandel has observed, Change has to take root in people’s minds before it can be legislated. Nowhere is this more obvious than on the road. Countries in the early stages of motorisation have death rates per vehicle many times higher than those of highly motorised countries. And yet most of them have on their statute books the full panoply of imported road safety legislation from seat belt laws and speed limits to bans on drinking and driving. These laws are simply not enforced, not obeyed, or both.